
Strategy's latest filing matters because it shows the largest corporate Bitcoin holder is willing to sell BTC to meet financing needs, not just accumulate it. That adds a new risk for investors who treated the company's treasury strategy as a one-way bet on long-term Bitcoin buying.
On July 6, Strategy said it sold 3,588 BTC for about $216 million between June 29 and July 5. It sold 1,363 BTC at an average price of $59,256, then 2,225 BTC at an average price of $60,773. Including an earlier 32 BTC sale, the company sold 3,620 BTC in the second quarter. It still bought more than 85,000 BTC during the period and held 843,775 BTC as of the filing.
The company also disclosed an $8.32 billion second-quarter loss on its digital asset holdings after Bitcoin fell below the cost basis of its stack. Strategy said its remaining Bitcoin was acquired for about $63.69 billion, or $75,476 per coin on average, which means the recent sales happened below its average purchase price.
Strategy said the sale proceeds funded quarterly dividends on STRF, STRE, STRK, and STRD, plus the full June dividend on STRC. The sales also helped refill part of its US dollar reserve, which stood at $2.55 billion on July 5.
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Originally published by CryptoSlate on July 7, 2026.
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